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Gay It Loud

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Gay It Loud screenshot 1
Teaser EN trailerWatch trailer on Steam ↗

Gay It Loud

Yuri Kissaten · Published by Yuri Kissaten · Official site ↗

Content notice: This game is about wistful twentysomethings in the nineties, and has all of the mild sexual innuendo and alcohol consumption you expect from the setting.

Last updated 28 Sept 2026

Dating in the dreamy shopping mall of 1995! Hang out at the food court, have sloppy makeouts in the dressing room, loiter in the arcade, and collect nostalgic toys.

Free to PlayComing SoonDJCTQ 141 DLC available ↗Full Controller Support

Free

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Indie, Casual · 2026 · More free games

Explore the dreamy 1995 shopping mall of Gay It Loud, an indie casual adventure where you can hang out at the food court and collect nostalgic toys with your date.

About this game

It's 1995. Verity Bridges is back in her hometown after a year of unsuccessfully discovering herself. No money and no responsibilities: a perfect chance to throw her cares away at Eastbriar Mall.

In a retro shopping paradise filtered through thick, playful nostalgia goggles, find faces both old and new, master laser tag, and forge friendships and romances—all while running from the impending doom that is getting a job.

• A 50,000+ word story. Four romanceable characters, and five full story routes.

• Five quarter-life crises among sensitive Gen X slackers.

• Highly polygonal computer graphics mixed with amazingly adorable 2D sprites.

• Immersive brands and ads from the 1990s of your dreams. Collect them all!

• Verity: Go-getter and ray of sunshine. Loves games of all kinds (doesn’t mean she’s good at them).

• Zamira: Failing artist brooding over her next career move. She sees this mall as a pointless stopgap. Another round of Skee-Ball will change her mind.

• Maya: She does NOT do children’s birthday parties. Stop asking.

• Deb: A B-tier mean girl with C-tier conformist dreams. Melt this softie’s icy heart.

• Marshall: A lot has changed about your ex. He transitioned, and he seems to live at the mall. But even though he said you shouldn’t get back together…

Yuri Kissaten is a new game studio dedicated to making games about girls who love girls.

The main minds behind this game are:

  • Joi Massat, director, story, design, and art. Wow!

  • Along with writing and additional art by Beatrice Baker and Fruz.

We hope you enjoy all our very gay games!

System Requirements

Will my PC run this? →

Minimum

Minimum:
  • OS: Windows 10
  • Processor: 1GHz
  • Memory: 2 GB RAM
  • Graphics: DirectX or OpenGL compatible card
  • DirectX: Version 9.0
  • Storage: 2 GB available space

Supported Languages

English, Japanese

Latest news

  • AnnouncementsOfficial

    Gay It Loud Demo - Now Available!

    Gay It Loud, Yuri Kissaten’s latest dating sim, now has a demo available for everyone to enjoy!Play the Gay It Loud demo today and experience the culture of a bunch of gay girls (and one guy) in the far-off year of 1995. The shopping mall of your dreams comes to life. Let’s hang out there.
    Read full article on Community Announcements (funkydinosaurs)
  • Patch NotesOfficial

    Yuri Kissaten Studio Update: A Lilyful Year to Come

    Yuri Kissaten completed its first full year as a game studio in 2025, and wowzers was it an adventure!If you remember, we embarked on the "5 for '25 Campaign," an effort to work on and announce five different games throughout 2025. In the end, we only released one full game, Winter Heat, and one smaller game, "Life of a Dispatch English Teacher in Japan," though we learned a whole lot in the process. And we really did end up revealing all 5 games as planned!Look at all the games we worked on in 2025:We ran our first crowdfunding campaign, we attended our first live event and first Steam events, we made three different showcase videos, we did social video marketing... It was a big year of firsts.And so, 2026 will be just as ambitious, but with more targeted, specific goals. I have no clue how many games we'll announce, and how many games we'll release is still in flux (it seems like four, but it could be three or five depending on what gets finished soonest). But I do know we're going to strive for our Six Sapphic Goals for 2026, and I'll share them with you.#1 Release demos early and often.While we will release 3-4 games in 2026, we're still working on plenty of projects, and we want to at least get demos out for every unreleased game by the end of the year. Store pages are nice, and a really big mark of progress, but demos are best because y'all players can experience them, and it's a lot easier to share. Even for games several years out, we'll try to get a demo out soon.#2 Work on RPGM projects!We've only done visual novels so far, but we had a lot of fun working on the imminently upcoming Oomfie RPG sub-game for Winter Heat. Both of us (Bea and Fruz) have experience making top-down adventure games in our younger years, and we want to bring that passion into Yuri Kissaten soon too. Narrative games in all shapes and sizes are great!#3 Collab with new people.So far, we've worked with extremely small teams in our games, and one of the two of us has led every project ...
    Read full article on Community Announcements (funkydinosaurs)
  • AnnouncementsOfficial

    Lots of Lesbians, Look! - Yuri Kissaten's Winter Game Showcase

    The newest Yuri Kissaten Espresso showcase for Winter 2025 premiered on Youtube today and gave the world an overview of 5 new and upcoming Yuri game releases for 2025 and 2026.Watch the full showcase here: Here’s a round-up of everything we saw from Yuri Kissaten and from partner studios:Winter Heat:Launching TODAY!After a successful Kickstarter campaign, Winter Heat has finally released for the world to enjoy. It will also receive several free content updates throughout 2026, including an Oomfie RPG expansion and an Epilogue storyline.A narrative game about love in the digital age, Winter Heat follows the story of Shio, a woman living in snowy Kyoto, and Javi, a woman living in sweltering Santiago. Follow their long-distance love through online chats, video calls, and social media apps. Plus, there’s a smorgasboard of side content through in-game apps like an educational Maps app, the parody microblog Wittier, and the deckbuilder-flavored mini-RPG Oomfie RPG!Website: https://yurikissaten.com/winter-heat-press-kit/Steam: Desert Blossom:Welcome to a fantasy yuri RPG set in a continent of another world. In the deserts of the Baihe Continent, a girl named Mars was born, breaking the curse. -- Embarking on a journey, composing an epic adventure about courage, life and love.Features multiple endings, 300+ items, dozens of character illustrations, and a total playtime of 10-12 hours.An English translation of the demo is now available, and the full game will be available in English in 2026.Steam: ZH RPG Studio: https://bsky.app/profile/zh-rpg.bsky.socialGay It Loud:Dating in the dreamy shopping mall of 1995! Hang out at the food court, have sloppy makeouts in the dressing room, loiter in the arcade, and collect nostalgic toys. Live the ultimate Gen X slacker dream, complete with pre-rendered 3D backgrounds, overly introspective twentysomethings, and a whole lot of window shopping.Experience lesbian dating with three girls (and one guy) to go out with! Five story routes, 50...
    Read full article on Community Announcements (funkydinosaurs)

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