Screenshots
Watch trailer on Steam ↗Beauty Store Simulator - Prologue
NovaraGames · Published by PlayWay S.A. · Official site ↗
Very Positive — 82% positive (91 reviews)
Last updated 28 Sept 2026
Run your own beauty store in Beauty Store Simulator! Manage a variety of cosmetics, fashion items, jewelry, and more. Design your store, keep customers happy, and build a successful beauty empire. Can you become the ultimate beauty mogul?
Indie, Simulation, Free To Play, Casual · 2026 · More free games
Manage cosmetics, fashion, and more in Beauty Store Simulator - Prologue. Design your store to keep customers happy and become the ultimate beauty mogul with NovaraGames' free-to-play simulation experience.
About this game
Thanks to the Prologue, you will be able to experience the Beauty Simulator entry-level content and features. Don't forget to add to your wishlist and follow us for the full version of the game.
Beauty Store Simulator is a unique 3D simulation game where you step into the world of cosmetics, fashion, and luxury items. You’ll manage your very own beauty store, offering a wide range of products from makeup and skincare to jewelry, clothing, wigs, and more.
Design your store, attract customers, and become the go-to beauty destination in NY CITY.
Boost your store’s visibility by collaborating with popular beauty influencers for live streaming events. Watch as traffic soars and sales spike with every successful broadcast!
Hire janitorial staff to maintain a spotless shopping environment. A clean store not only pleases customers but also helps uphold your brand’s prestige.
Thieves occasionally lurk among shoppers. Employ security personnel to deter pickpockets and prevent losses, ensuring a safe experience for everyone.
Bring in restock assistants to keep shelves fully stocked and organized. Never miss a sale due to empty displays again!
Hire assistant managers to handle checkout efficiently, reduce waiting times, and even upsell products—making every transaction smooth and profitable.
Take your beauty empire to the next level by expanding into hair salons, spa treatments, and more! As your beauty store flourishes, diversify your offerings and dominate the beauty industry.
Whether you dream of becoming a beauty mogul or simply enjoy curating a stylish shopping experience, Beauty Store Simulator offers a fun, interactive, and richly detailed environment to build your dream store and dominate the world of beauty retail.
System Requirements
Will my PC run this? →Minimum
- Requires a 64-bit processor and operating system
- OS: Windows 10 or Greater
- Processor: Intel Core i5-4670 / AMD Ryzen3 1300X
- Memory: 8 GB RAM
- Graphics: NVIDIA GTX 1060 / AMD RX-480
- DirectX: Version 11
- Storage: 2 GB available space
Recommended
- Requires a 64-bit processor and operating system
- OS: Windows 10 or Greater
- Processor: Intel Core i5-13600K / AMD Ryzen5 9600X
- Memory: 16 GB RAM
- Graphics: NVIDIA GTX 2070 / AMD RX 6650 XT
- DirectX: Version 11
- Storage: 4 GB available space
Supported Languages
Latest news
AnnouncementsOfficial
Beauty Store Simulator OUT NOW!
📢 Beauty lovers, it’s time!✨ Beauty Store Simulator is now officially available on Steam! 🚀 After all the testing, feedback, and improvements from Demo and Prologue… we’ve finally reached this moment.The doors are open. Your store is waiting. 🛍️From stocking shelves and serving customers to expanding your dream beauty shop — the full experience is now in your hands.✨ New Features in the Full Release:💄 Makeup Area Now Open Hire beauty consultants to offer makeup trials to customers, boosting your store's appeal! 🎨💇 Hair Salon Now Available Provide full-service beauty experiences including haircuts and spa treatments! ✂️✨💄 Fully Customizable Beauty Store From product displays to store layout, every detail is up to you to create your dream store! 🌸📦 Unlock More Products and Business Strategies New cosmetics, accessories, and more await your discovery. Your inventory system just got more exciting! 📦👥 More Staff, More Gameplay Hire beauty consultants, cashiers, and cleaners to optimize store operations and efficiency! 👩🔧🎲 New Random Events and Challenges Every day is a new adventure—let’s see what challenges your store will face! 🌀This is just the beginning for us.We’ll continue improving the game, adding content, and listening closely to your feedback. If you run into any issues or have suggestions, we’d love to hear from you.❤️ If you enjoy the game, leaving a review really helps us a lot!Thank you for being part of this journey. It truly means everything to us.Your beauty store adventure starts now. 💄🛍️Read full article on Community Announcements (Qianmo)AnnouncementsOfficial
✨ Beauty Store Simulator: Prologue Is Now Live!
Hi Beauty Lovers,We’re happy to announce that Beauty Store Simulator: Prologue is now officially available on Steam!In the Prologue, you can experience the core gameplay of running your own beauty store — from stocking shelves and serving customers to managing profits and expanding your shop. This version is designed to give you a solid taste of the full game and help us polish the experience with your feedback.✨ What’s included in the Prologue:Core beauty store management gameplayEarly progression and store expansionMore diverse NPCs with improved behaviorClearer visuals and enhanced image qualityA brand-new, eye-catching checkout counterNew mobile scan-to-pay checkout methodImproved overall performance and smoother gameplayNumerous bug fixes from the previous demoThe Prologue offers a hands-on preview of the full game and lets you play freely up to a limited progression. You can continue playing even after reaching the Prologue end — just without further unlocks. ❤️ Add Beauty Store Simulator to your Wishlist to stay updated on the full release!We’d love to hear your feedback — it helps us make the full version even better.Thank you for your support, and enjoy running your store!Thank you for your support, and enjoy running your beauty store! 💄🛍️— NovaraGamesRead full article on Community Announcements (Qianmo)
